Agenda

Conference Time Zone: Indian Standard Time

04:30 PM to 05:00 PM
GDMS e4 Inaugural Session
05:00 PM to 05:30 PM
Lessons from Journalism that will help you figure out content marketing

Ms. Yolanda Valery Gil, Head of Digital Engagement, Ocado Group

05:30 PM to 06:30 PM
4 Trending Content Strategy Techniques to Try in 2021

Moderator: Mr. Fernando Angulo, Senior Market Research Manager, Semrush

Panelists:
Ms. Ashley Faus, Content Strategy Lead, Atlassian
Mr. Harrison Singer, Digital Director, Mourgo Creative Solutions
Mr. Emmanuel Ndonga, Head Of Digital, Zuriel
Ms. Valentina Vellucci, Head of Communication, Magilla

06:30 PM to 07:00 PM
Marketing with Purpose: building trusted brand experiences in a digital world

Ms. Barbara Quesada Gil, Audience Marketing Manager, Microsoft

07:00 PM to 08:00 PM
How to rank in Google searches in 2021 and beyond

Moderator: Ms. Veronika Holler, Senior SEO Manager, UnitedAds

Panelists:
Mr. Tim Cameron-Kitchen, CEO, Exposure Ninja
Ms. Anđelka Ducic, CEO, Symbiotica
Ms. Elvina Bulat, Marketing Manager, Lair East Labs
Mr. Sumukh Lohani, Digital Marketing Expert, Covered by SAGE

08:00 PM to 08:30 PM
What Financial Services Marketers Can Learn from Retail: 2021 Trends

Mr. Walter Jennings, Head of Communications, Hashkey Group

08:30 PM to 09:30 PM

e-Networking Break

09:30 PM to 10:30 PM
The 5 Most Impactful Email Marketing Tips to Grow Subscribers

Moderator: Ms. Jeanne Jennings, Email Marketing Strategy Consultant, Email Optimization Shop

Panelists:
Ms. Stefania Alvino, Digital & Multichannel Marketing Manager, Daiichi Sankyo
Ms. Kath Pay, CEO, Holistic Email Marketing
Ms. Yetty Williams, Founder & CEO, LagosMums

10:30 PM to 11:30 PM
Ad Rescue: Saving Marketers from Creating Bad Social Media Ads

Moderator: Ms. Sarah Sal, Facebook Ads Specialist, Hootsuite

Panelists:
Mr. Ljubomir Peric, Facebook Advertising Expert, Optiweb
Ms. Madeline Howd, Vice President, GroupeConnect – a Publicis

11:30 PM to 12:00 AM
Movement Marketing

Ms. Alexandria Agresta, Co-Founder, Purpose Pioneers

Menu